0:00 No, I know. I'll be out in the field, but when I come back to report, suben report. Let me do some. Do you know how to type? Yeah. The lid. I just got to make sure. Welcome back to JK Office Hours where we talk about the internal politics and work. Just kidding. Politics. So, today we're talking about how are we liking and I I'm curious about the fans too. The sweat shop method. How are we liking the sweat shop method? And mostly though, how do you like like how we haven't done JK news articles, we do like otrs. I'm very curious. It's I think it's easier on us for prepping to be honest cuz with news articles you got to read. You got to learn about what you're about to say. I read that some people do miss it because I mean just like longtime legacy fans like we are
0:50 their news source cuz they hate the news. Mhm. But um I personally like this format a little bit more cuz it's a little freedom. We don't have to stick to the news topic topics. Yeah. Like Joe was just talking about the news article for a second. Pause. We all look around. Blink blink. So yeah, they say he's okay and uh he's going to survive. What does he look like? He is Asian. Okay. Yeah. What is this? What's happening right now? Same kind of ████ every time basically. But there used to be I mean well there still is like certain like we just did the whole co uh on the White House website like saying the origins of it like when we're genuinely interested in something and we're not just shooting this for no reasons. I like those. Yeah. Talking about a guy who got like stuck in his radiator or some ████ That's fun. The bummer news that we get back to back to back cuz that's the most
1:41 appealing news. That is really fun. But then it also comes down to here's the interesting part. You know, like Bart always said whenever he listens to what his fans want, he does exactly that and then nobody watches it. It's like when people are like, "Don't stop doing articles, then we do them." No one watches them. But then when you take articles away, you no longer have the otrs get more views. Uh this you don't have the comparison anymore. So if you just do nothing but all OTRs, it feels like the oops all marshmallow cereal where it's like, okay, then they're all just going to be low. Yeah. You know what I mean? Too much marshmallows. People used to be like, "Oh, otrs. I only watch otrs." And then if you make them all OTRs, can they watch all of us? Let's be real though. Most a lot of people listen to us while they're doing other things and the longer content is more favorable for them cuz they don't they don't have to interact with their phone as much as they're like, "Okay, I need another JK News." And on top of
2:31 that too, I think the article structure was like probably better when we were, you know, you guys were filming three days a week or like every week because then if news came in, you were like news would go out. But now like we we meet up every other week as of now. So it's like something could be like, "Yo, did you see this?" "Yeah, I'll see. Let's talk about it next weekend." I know. And it's just like that that's just the news don't really hit like that anymore. So for us to just talk about things that again we either authentically care about or are relevant in the moment that we're shooting that's effective and that's topical for us just to organically speak about JK does five videos that are uh 20 minutes long make the same amount of money as one video with the same time length with as many people viewing both. No, that's the only reason we don't do long form, right? Yeah. Well, and it
3:23 gives it five different opportunities for one of those videos to do better. So, like in search, for example, like Yeah, we only have one shot if we do a long form one for that. If that one doesn't do well, it's a big loss. So, then there's a lot of different ways around it, but I think it's like what worked four years ago, it just doesn't work today. So, there's a lot of different factors, right? But then like if we are not filming every single day, experimenting, trying different ████ or whatever, I think that's where really our bottleneck is is like it's it's like how do we change the system? But that's why it's exciting to like go to Vegas and be like, "All right, guys, what are you doing tomorrow?" Yeah. Legit. Oh, it's going to be next level. Oh, even regardless of Well, again, I'm not privy to like, you know, numbers and stuff
4:13 like that, but I just like talking like this more, right? Mhm. Versus just like again Yeah. Just some random article or something and then being like, "Okay, like what's my real opinion?" Guy in Florida stuck on a roller coaster. Yeah. You know, man, that sucks. We're really just talking about Imagine you're up there. Good thing you're not upside down. You must be so high. Versus like us like what he ate that day. We We get to just talk about like literally whatever we want. Call back. Um and and then really just kind of have our own expresses and feelings about it. And from a host perspective, this is actually a really funny personal thing that I I know you guys get. Usually when we we have to look for articles and we're doing a lot of prep work to find out like a bunch of news. You know how news is like 90% of news out there is ████ tragic. So honestly, it lowkey gets you into a semi- depressive state
5:04 for sure. Yeah. Just for hours looking at everything to try and figure out, well, I don't want to talk about that. I don't want to talk about that. Most news is horrible. Yeah. And you just end up learning so much ████ that's going on in the world. 90% of what's being shared is just ████ sad. It's like sad or boring. Yeah. I think the sad part, I get it because you guys are constantly watching sad part. But I feel like if you don't give a ████ it's not sad. Stop giving a ████ Honestly, you know what I'm saying? I feel like it could be interesting. How can we make it more entertaining? How do you take the emotions out? He's like, "Hey, you know, the monks are being eradicated from the earth. Take it away." Well, ████ How do we take care of the people eradicating the earth? From the earth, right? So, we could talk about the the the monk the monks getting
5:54 smoked. Blah blah blah blah. So, kill the guys that are smoking the monks. How can we get these guys out the way? Send in special units. Get a news on the special units. Boom. Special units save the monks. Boom. They're the hero. That itself is a news. That itself is a story. But what happens when the special forces don't show up? Cuz that's what happens. What happens when the special forces chopper crashes? Cuz a lot of the news happened plane hit it. Hey, this is a tragic thing that's happening. No one's here to save. I just like that we somehow went from M people to monks. Oh, you said M. I did say monks. Yeah, but but but monks is cool though, too. I thought monks was a good direction. Like that's crazy. Somebody's just trying to eradicate monks. But think about it. This things needs to happen because there's if without this there's no content, there's no movies. We need we need stuff like
6:45 sad it's sad to say but like this ████ needs to happen. I think the news gets baked into these otrs in easier ways because those shape what the otr content is. We talk more freely. I just want to shoot the ████ with my boys at the end of the day. And again, it would be better if it's like shooting the ████ on things that we actually have ████ to shoot about versus again like man was found in his diaper in like preschool and was hiding there. All right, let's talk about part of the human psyche. But it's also not like hey, so like what's our favorite kind of math? Yeah. What the ████ Oh no. Okay, 18 minutes. Probably geometry. You ever seen those You ever seen those podcasts that people make fun of that really do sound like that? No. There's this one with these like four white kids. I guess they're like cute. So everybody likes them. They literally clipped a part of their podcast and they upload to reals and it's the guy going, "So what kind of
7:36 toppings you guys like on your pizza?" And then the other guy goes, "I know what you're talking about." He goes, "Dude, pepperoni." And the other guy's like, "No way." Yo, no way. Me, too. By the way, those guys are like driving around a Supras. Yeah, that's what I'm saying. Killing it. That's what I'm saying. So, like, in some ways, to be honest, it truly doesn't matter how good these videos are. some way. What's your guys' favorite number to press uh on your keypad? Nine. Nine. Really? No. And I'm not saying that like it we can make videos like that and reach the top. I'm saying we can make videos that are ████ amazing and people still don't watch it. Let's just let's just follow what these guys are doing. Let's just copy them topic by topic and let's see how far we get. I say there's reasons people watch different podcasts that are not always because the episodes are good. Pineapple and pizza. What? No way. That would make them explode. Did you know people do
8:27 this? Are they car guys though? I love pineapple on my feet. Yes, I do too. Steve, are they Are they car guys though? The guys that did that? No, they're just regular kids. Kids? They're like kids though. Like they're like 12 or something. But then that's Yeah, that's just the kid ████ But they're crushing it. That's what we're talking about is that like it's not always just about like how do we make these episodes good? How do you make them good? It's like some people just want to watch other kids or they want to watch like they want to relate. Yeah. Uh even on the most rope things. Yeah. Okay. Okay. Okay. I see you guys. How do we bring walks back? That's That's really We're talking about office hours. Walks back. Talk about the office hours, guys. We bring walks back by doing not having to do as many episodes in the day. Context is that we don't really walk anymore because we have to continue video sweat shopping. How about Joe? You get us a a walking treadmill and the table that goes up and then we do it while walking. Honestly,
9:18 what if we do the show standing? That'd be kind of cool. Standing desks. Standing desk sometimes. Well, if we did that, all they would see is our like, well, the tripod will go higher. These cameras stay for 10 more years the way they are. I honestly think that would help a lot. Standing. No, just when the cameras are not these cameras. Yeah. Because it like I think we'll catch up to how YouTube looks today. Yeah. Cuz I think a lot of people's first impression if they run into it, it's just like, well, this old show. Old show. Yeah. Yeah. Mhm. And it sounds like an old show. People got like really good mics now. It's like we're kind of Do you feel like if we were to improve that like the views would go up like a good amount? Skyrocket. I feel like YouTube itself would probably classify it as a different cuz it's like I can't give this blurry ████ to everyone. They'll see the sound waves. Hey, that's a new wave. Yeah, I think there might be something there with it. Lab mics. I But
10:10 yes, to answer your question, I do like this all for us in our sanity and our joy. I do like this uh otr structure of us. I look forward to it. I dread it less. I'll say that like when it you know not not that like I would dread JK but it's like thinking about like okay and then like did you pull those images and you turn the all that it's just a lot of Yeah. Like how many hours would it take you if you're doing all news articles? He's so 30 minutes. That's ████ nuts. It takes me 3 to four hours because I read the news all week though. I read the news all week. So by the time I'm putting this ████ in JK stuff, I've already read that ████ Okay. Yeah, I do think well depending cuz Yeah, sometimes you add stuff to it. Sometimes you sound like you're just using your comedic chops. He's just so talented at taking also ████ news and being like, oh god, this is going to be
11:00 funny. Yeah, you're good at improv. Whereas me, I'm like, ████ dude. Like I like what happens? I need to know. Because the second somebody's like, "Well, what happened?" And then I like start saying the answer, he doesn't even know the answer. It's like, who's that? Who says that to you? Who says that to you? Nobody's like that. It's for sure Bart. It's for Bart's the most. even read the article. But you know, you ever do this thing where you're like prepping an article, so you read the whole thing and then after you finish reading it, you just go, I can't even use this. So it's like the time is just gone. Yeah. Or the worst is I like I would color code in our host tab like I would put things down and I'll have some bold or some not like so that I can go like I don't know if I like this. I'll see you tomorrow morning. Yes, I do the same thing but I don't have I don't do that. I just put in my notes on my phone. How How about you guys give me a chance? Let me, dude. Subie, let's host. Let me do the prompts next time. In Vegas. In
11:51 Vegas. One day in Vegas. We need you out on the field. No, I know. I'll be out on the field, but when I come back to report to finalize Suben report. Let me do Let me do some. Do you know how to type? Yeah. What the ████ Lit. I just got to make sure. Hey, you're in. You're hired. I would love that. When I do type, I can actually do a proper ████ grammar. Text message, I don't cuz I'm always in a hurry doing it. You know what I'm saying? Hey, you're hired. Full-time health insurance. No. Oh, wow. Yeah, I'll tell you that. We match your 401k here. We contribute max. We just need a new some kind of new idea that isn't more videos, more videos. We just need like a new idea. I think doing gaming will be Ryan is so tired. I love it. No, because we'll do this forever until there's 10 views per video and we have millions of videos gaming. That's what
12:42 I'm hoping. We all dig it. We all dig it. But it needs to come from you and Bart. It can't be us in a room. It's got to be you and Bart make this thing and then you tell us to do it and then we do it. I need an excuse to game because I don't like to game. Just personally, I'm banking on that being a big one. Yeah, it'll be fun. I'm banking on knowing that I'll enjoy the ████ out of it. Exactly. I don't have time to play games anymore. Make this happen. But if you had to tell your wife you could zoom in. Yeah, boys are making me work again. We're going to have to zoom in, Subie, cuz we're basically on a sinking boat asking for bigger buckets. Yeah. Yeah. I don't think there's a bucket, which weighs us down more so more water comes in. Why these buckets stainless steel? I can't lift the bucket anymore, man. It's too heavy. Yeah, y'all being negative. Hey, look. You know what? Right. This room people have been saying we've been singing for a long time and they said
13:33 I've heard every year is our last year, but we're like the cockroaches of YouTube. As Joe says, nuclear attacks won't kill us. But I think I think that's the audience would love to see something like they've always asked for new ████ like Yeah. I think us hitting the streets. We talked about that doing Subie. I'll take a mic on the street. Who cares? It'll be fun. But the but the sad truth that Joe is pointing out is it does have to equal a lot of content. Like it can't equal one really good video. Yeah, we have to do a lot of different things to experiment and see what's going to hit. Yeah. And you and you said you had multiple channels, correct? I mean, so like in our 20s, that's so much easier to do, right? Which is why we propped up we we popped up so many different concepts. We were creating so much content verticals, brother. We did different vertical and it was spread this way. That's horizontal. Yeah.
14:24 But if we're only shooting two days a month, you know what I mean? That's kind of hard to work with, especially for a news show. What how do you picture the Vegas operations going? Um, that one. Yeah. Just in general, cuz if you're going to be in Hawaii most of the time, when can you be in in uh Vegas? Oh, I will schedule out blocks of time. Like I would be there consecutively. So, I'd be like like now, but like I'd be like there for a week or so, too. Okay. And I'll be like this week, I want to see you guys every day. Where? cuz um I wanted I told you this too, but I wanted to sit you guys down and be like what is your schedule like? Cuz I think in order to explore and experiment and do ████ we need availability. Like things can't be forged overnight, right? So when we're ready to create these different concepts, like I know if we want to do a
15:16 gambling channel, if we want to do a gaming one, if we want to do a sports one, whatever concept we have, we actually need consecutive days to execute that and see what that format even looks like, right? So there's going to be an experimental phase and then you have to work a machine around that because if you don't know if you're going to use the medium of streaming or like if you're just going to do a million shorts. So like there's like really no um there's no foundation yet. So in order to bring create a foundation, we need time to build that. Let me see what works. In my opinion, streaming is going to be lit. Yeah. What kind of content will we stream? It could be whatever cuz honestly, we just played Mario Kart after the election. We had a ████ blast. You know what I mean? And I was lit. Anthony was lit. How are you lit? Anony's yelling at people. He's talking about how hot his wife. He got
16:06 drunk and started scolding everybody. He schooled everybody about I like that. That was fun. How how he has a hot wife and they don't. And they all liked it. Like little cucks watching. Yeah, little cuck. Our wives are all bunch of ugos. That's what Anthony said. I was watching after I left. I was watching. It was fun. Yeah, it was funny. We had a blast. I fell asleep watching you guys, but I was watching. Golden night knife party. Dude, you smoked me a gold night. I was so embarrassed. Throwing knives. Throwing knives. I did too many shots. So next time, no shots for me. Here's a question. So um you guys are like hella down for the gaming channel, right? Hell hella down. Why don't you guys do it yourselves? like not even with JK but you build your own comp like thing like I just feel like when we if we do do if we are doing it together it is JK that combined us. So I just felt like consolidating it and having it be something that like bleeds into the other things is more effective than creating something completely new that
16:57 doesn't tie into it is all. Yeah. I mean if I had the time I would just play games by myself and just work my other jobs. But then like if I can combine that and it helps and look forward to it like I want to I want to like if I'm in the room with you guys I'm like that I would rather do that than any So you want it to be a group project but like it's not my dream to have a gaming channel. It's my dream that JK doesn't die. I see. So for if gaming channel seems like the best option of how we can pivot. Well, that's that's just like one thing we can do in terms of like ideas where it's a natural move and it's not like we have to learn how to play a game to do the channel. It's like, oh, why don't we just get together and on days where we're not just talking and making videos like this. If we're playing games, that's just another content and our people seem very interested in that. Also, if we like do like a 8 hour shoot where we're sitting down talking and
17:48 then afterwards we're like, "Hey, you guys want to play some games?" We might have naturally done that by ourselves. Yes. Anyways, so it's not to say like now let's add a full workday where we have to play games. I'm not saying that. I'm just saying like oh like if we have an outlet to do that something that we enjoy doing that might just be able to be like hey that was useful. Yep. And it's it's a pivot that I think we've already seen evidence of creators from our era doing. Yeah. Yeah. So like there's very there's very few examples that we can look to to get some hope for this channel because it's so old. A lot of people go, "Why don't you do what Jason the Wii's doing?" It's like, "That fool's like a different generation. Show me a guy that rescued his channel from that's like over a decade old. That's what we need to see as evidence." And when you look at those, a lot of them have pivoted to gaming because they had fun gaming. And I'm like, "Oh, that
18:38 makes sense." Like Hega, you can't find him anywhere unless there's a game next to him now. Really? Yeah. That's all he does is stream games. That's it. Is he Is he on Twitch? Yeah. So, he's not on YouTube no more. I don't know if he uploads it to YouTube, but he might do the, you know, thing where they dump it off to YouTube. Yeah. But I think most people just tried to pick the thing that they like doing and then converted that to Yeah. And it's not a pivot like like he said when we were doing something that we don't normally do. Ironically, we all do it in our own way. Yeah. Outside of this, we might as well just do it with each other and it's like And it's way more fun. Yeah. It's It would actually be fun. Like it would actually be like stupid fun. Yeah. And it ties into the streaming extension. Yes.
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