0:00 [Music] Uh since you guys have been doing this June be thing for quite a while now, other than that situation that happened where that uh girl got scammed and she just like gave money to the needy >> to the Honduras government. Um what other like horror stories have happened lately >> now that you guys are like you know >> so how can we say it legally? I don't know. There's this guy who's been showing up charging trying to try to charge phones at the store, but every single time it's a different phone and they're always broken and they've been letting him charge his phone. >> The employees have been letting him >> cuz they're just trying to be nice. He's like, "Oh, I'm really sorry that my phone >> is He's not aggressive or anything. He's just like super nice." >> No, he's just super stoned and he smells
0:50 like a good time. >> Wait, so he wants to um use our guys' plugs? >> Yeah, he wants to charge phones. Yeah. Well, we have like a charger that they could just plug in and leave it on the counter and then he'll go and probably >> smoke some weed, come back. >> But one of the employees noticed that it was a different phone each time and then they're just like, >> hi detective time and then >> so he's using burners for some reason >> or stealing >> or stealing them on the beach. >> Yeah, >> stealing them. >> We have no idea. So that's been a thing. >> Um the fridge nearly caught fire. That was fun. >> Oh no, this is the thing. Everything always goes bad right before we leave town, right? >> Or like sometimes it happens while we're out. >> So, uh, the ice machine's been acting a little weird. So, I went in to go fix it. >> And then when I went to go fix it, I
1:40 went into the storage space where I have a refrigerator and I was like, "It smells like an electrical fire." And then I was like, "Bro, what the ████ is this smell?" And then um I went to I just called the security and I'm like, "Hey, it sounds like there's like hella fire coming out of like a vent." >> Mhm. >> And then I was like, "I got to run though. I got to go fix this ████ There's a delivery coming." All this ████ Right. So I leave and then they uh tell my employee that one of my refrigerators is like smelling like fire and it's like this ████ >> that's all like right there like rust. >> Yeah. >> Yeah. So that's me. I took a panel out. It It was first like just like rust dripping out of a panel like that. >> Yeah. And then so I was like, "What the f███?" I turned it off. I opened it up and then the funny thing is like it'll
2:30 everything comes in like like a sudden storm. Like it'll be chill. We'll just be like chilling and we're like, "Oh, what a great easy day. Okay." And then all of a sudden someone's like, "Oh, I'm bleeding out of my nose. I got to leave. I'm ████ up." All right. So we're short staff, right? And then on top of that, like things start to break. And then it's just And then you call the repair guy and he goes, "I'm swamped this whole week." And I'm like, "Bro." And then you call another company and they're like, "Yeah, we're all out." And I'm like, "Oh my god, what am I going to do?" And then it's like, "I figured out how to fix it." And then it's like, "Oh, the parts not on island. I have to order special order." And then the parts would like the part would be 30 bucks and then to get it ordered, it's like $80 for the shipping. So it's like, "What the ████ Why? Why is everything like this?" I know. >> And it's just one after the other and I'm just like, "Oh my gosh." >> And then so I went in, you know, fixed
3:21 the panel and then the uh >> it's just it's just cracked and and things were like leaking and then Yeah. So I I learned over the years to be a really good like repair person. >> The handy bag. >> Yeah. Cuz I just have to >> Does the soft serve machine break? >> Not Yes, but not as much now. >> It's cuz they know how to fix it now. >> Yeah. I had to figure out how to fix it and then Yeah. teach them. >> Yeah, but that was another whole ████ too. Like these ████ had my uh soft serve machine hostage for like six months. >> The repair people. >> Yeah. I had to go to uh the official corporate. So Taylor is the soft serve company that everybody uses from McDonald's. Everybody, right? >> Yeah. And >> they're notorious, aren't they? >> For breaking down. >> Yeah. They don't actually break down like Oh. Uh they're actually >> for like having error codes.
4:11 >> Uh no. So, so like the the uh a lot of people that work at McDonald's just say they don't want to clean it. So, they say it's broken. >> Oh, >> but it's it's fragile. Like if you miss a cleaning or you don't do it properly or you miss a deep clean, it just >> Oh, it just refuses to >> Yeah. Yeah. >> Cool. >> I know. That is nice. >> But clean your ████ ████ >> But we clean it, but we actually had a used one, so it was broken. >> Yeah. >> And then you got to go to one of those reps >> to get it fixed. >> But here's the thing, man. Their priceless is it's like a monopoly. It's like we're the only one in the region. We have the only control. Right. So then um the the tech guy came over. He goes, "To be honest, bro. Like I got to charge you 200 bucks to go into that break room and turn the switch on. I don't want to do that." >> Yeah. >> So he's like, "Just" He's like, "Here's a YouTube video." Yeah. He's like, "Here's a YouTube video on how to fix this thing." He goes, "It's pretty
5:02 simple." He goes, "I don't want to like charge you." So he was a cool tech guy, but we're like, it came to the point where I just had to get the machine picked up. Yeah. >> And fixed >> since you guys opened, how about if you had to like estimate, how many employees have you gone through to this point? >> We have about 28 now. >> Okay. Like coming and going, how many do you think you've you've like had come through June B as a worker in >> Oh, yeah. At least 50. >> But I told you you should have just hired me one time. I would have been there the whole ████ time. I'm I'm a threeman ████ I can I can do it all, >> dude. Next time you're in Hawaii, calm down. If that fool came out, yo, can I charge my phone? Get the ████ out, bro. For real kind. I call all my bros right now. He'll never come back, bro. >> Hey, but I don't care cuz some of them actually spend money. Like, they're like
5:52 customers. Yeah. >> Oh, yeah. That's cool. >> Like, mom, man, what up? >> Yeah. Maybe he should come in and train the employees. >> That would be hilarious to be honest. But he should be like an attitude trainer. >> Like he doesn't know anything about the business. He's just like, "I'm here to tell you how to act." >> Remember the tactic I was doing when I was in Hawaii? >> Yeah. >> Come on. >> He was He was doing sales for me. He was standing in front of Jumbi and then he was like walking by customers who looked at the menu and they're like, "Jumbi is so delicious." And then they're like, "Really?" And then they would go to the front. >> I would just go I would just pretend I was customers. I was I would just be like, "Oh, the strawberry look fire, bro." >> Yeah. And they would go to the front of the line and buy stuff. >> Oh, let's go look at the match of strawberry, mom. And I'm just saying, that's >> He has a baby. He just has a baby on a
6:42 harness the whole time. Elijah's just like looking around and ████ >> And he's just on his own. We're all sat down. He's not talking to anybody. >> People are like, "How come the guy doesn't want to buy anything?" >> No, I was waiting for new crowds all the time. >> Oh, wow. Good scam, dude. But um compared to like other shops like at same industry whatever um we have a really high retention rate. >> So like a lot of people like we have a lot of day ones. So it's like they're on to like year three and stuff. Yeah. >> You like watching them grow up. >> Yeah. It's crazy. >> Yeah. That's I didn't think about that because they're they're coming in at an age that >> they look different in 2 years. >> For real. >> Every time they come back after the summer I'm like excuse me. Who the ████ are you? Can you leave? I didn't realize how quickly and how much people change within that frame of like four years between high school to college. >> Freshman yearbook photo versus your
7:33 junior one. Yeah, >> it is crazy. >> How about their like their style? Does it come to like local vibe? >> Yeah. Yeah. A lot of the California Asian girls >> anime. >> Do they change outfits and ████ or they try to be gothy? One of my I'm not supposed to have favorites, but one of my favorites. She um she's from the SGV, but she looks like a local girl now. >> Oh, cool. >> You have an SGV person working there? >> What the heck? That's sick. >> Yeah, she's been there for a minute. She's a day one. >> Oh, yeah. She's a day one. >> I said walker. >> No, that's me. >> How's um how has it been? cuz I remember you guys said that uh there was like an exclusive where they weren't allowed to lease another spot to a competing drink place, but then they ended up doing that. How has business been with them
8:24 there? >> Literally made no difference. I feel like >> that's pretty tight. >> A lot of people were like, "Oh, how can they do that to you?" And then all at first I was like, "That's ████ up, dude." And then um they opened up, they priced their drinks cheaper, and then we were like, "You know what? >> They can't compete with me. I priced my drinks even higher. >> Yeah. >> And then instead of dropping my prices, I went higher and then did a couple like other things and we still Yeah. They still don't have the same like I saw their menu. It was like half of it like similar to our items, too. And then they changed it recently. >> What was their What was their What was their ethnicity? >> Chinese, I think. >> Oh my god. Now what the ████ >> I apologize. I apologize. >> But I heard always do. I apologize. >> Fans like like the the main company like I heard they're fans of us. So like I don't I don't know. To me it's like
9:14 competition if you >> if you have your own like thing going on. You have your loyal customers. It doesn't matter. Like people can copy you but it's not the product. Like they're coming for other reasons. >> Yeah. It's also a really different like >> JV tends to have like a slightly older audience. So it's like mid20s to mid30s I would like just like anecdotally looking at people coming up >> can afford. >> Yeah. And it is premium grade matcha. Ceremonial matcha. >> So it's a higher level. Yeah. And that one's >> it's not like this, right? >> Nope. >> Not that. How can you drink that ████ >> So good. Tastes like Hawaii. Hey yo, I'll go to that Chinese company and just read their menu and be like, "F███, this is ass for a younger audience. >> I got diabetes off this s███." I I'm going to do that for you, >> dude. I I actually don't mind it. So,
10:05 you know how matcha's just so popular right now. >> Yeah, it is. Yeah. >> All the white girls in Wy Ki, right? I see them with a green drink walking around. They don't drink. They don't hold Starbucks no more. Everyone's walking around with matcha. It's like it's like a weird third wave >> cuz it was like when you guys first started it, it was like wave one and then like two. This is like the biggest yet >> crazy. >> And like when people we used to have this like whole spiel where like it's like have you tried matcha before when we first opened no one knew what it was. We had to give out. >> You don't have to explain it anymore. >> Now it's like people are coming up and we don't even have to pitch that we have tins. They just go, "Oh, I want to buy that." >> Oh, wow. They used to get confused by the size because they don't know how much you're supposed to use. Now they're like, "Oh, that's like a good deal. Ceremonial over this." >> Yeah. >> And it's ceremonial grade. >> Yeah. It's It's because of the
10:56 influencers, man. >> Yeah. >> Oh, yeah. For sure. >> They always just nonchalantly carrying their matcha. Always >> girls around yoga, >> right? >> Matcha. Everybody matcha matcha. You know what I'm saying? And then that's why matcha is matcha. >> Yep. Matcha is matcha, bro. >> Matcha, man. But I feel like June was the Was June be the first place that was matcha was in the name. >> Uh, no, there were other ones. But so, uh, the ones that first came were like the Japanese style matcha shops and then the Japanese style ones, they're more like um, BaskinRobins. So, there's like soft serve parfets. There's like Yeah, they have some matchas like drinks and stuff, but it's like it's almost like a a matcha variety shop where everything there is made by made with matcha in a dessert shop.
11:46 >> And then what we did is we kind of combined more of the boba tea style and then like the frescas, the Mexican like fresca fruit drinks and all that. Yeah. >> Is there going to be a uh labu collab? >> Dude, we reached out to Pop Bar, but right right now they're so they're so big. But every year though, we have a couple collabs coming up that I'm pretty excited about. >> Dude, the Jumbi collabs are crazy. Whenever you guys do them, the lines >> insane. >> Yeah. All over all over the country at the same time. We see all the videos. It's pretty cool. >> It's crazy. What's a what's a brand you want to collab with if you could just choose it and they would say yes. >> Laboo is one >> for sure. >> For sure. >> Moloto. >> Just like completely like whatever we would want outside of reality. >> It's not going to happen. Can you imagine? >> Harley-Davidson. If that's what you wanted,
12:36 Harley-Davidson >> really want JB Harley. >> That's such a funny combination. >> Jubie and AC/DC. >> What would you want? >> Either Studio Giblly or Winnie the Poo. >> Oh my god. >> Cuz imagine isn't the Winnie the Poo trademark open now or something? >> Is it? >> Cuz imagine a honey matcher. >> That is huge. That's really cute. You have to do it. Studio Ghibli would be massive. >> Jibli Macho, come on. >> Or Dragon Ball. >> Oh, Dragon Ball. >> Dragon Ball would be good. >> My first crush was Vegeta. >> Vegeta was your first crush. >> I thought I could save him. >> I thought I was 8 years old and I was like, he just needs a hug. >> Your first crush. >> And then you found Joe. >> Yeah. >> I mean, not that far off. >> Yeah. Once his hairline recedes a little
13:26 more >> and then it has to go. >> I don't know. At 8 years old, you understood that he just needed a hug. You had that much emotion. >> I was like looking at him and I was like, he just hasn't got like a mother. >> And I'll be both. >> How? >> At 8 years old. What were we doing? >> Come on, bro. >> They're wired to love. >> Which which um which British brand would you want Ji to collaborate with? >> British brand. >> Poshmark. Just kidding. >> Primark. >> Primark or >> Gregs. >> What's Gregs? It's like a cheap bakery, but it's good. He hates it. >> Gregs. >> It's called Gregs. >> Sounds cheap. >> Is it like our Winshells? Is it like our Winshells or something? >> The most basic person. It's >> like a Tim Hortons. >> You're a donut shop. >> Just random donut like a bakery. >> Sausage rolls and meat pies and meat
14:16 pie. >> You want to know something really funny? So, I used to always repost. Anytime June B account would post something, I'd repost on the JK thing. And then Joe's like, "Oh, they said during uh collab season, don't post anything so that we're not associated with them." >> Oh, >> yeah. I can't even promote my own goddamn brand, dude. >> Dude, I should have done like some like hardcore coffee brand. That's like it makes sense for me. Like, I'm doing like I'm serving like freaking I don't know, proper Asian ladies that are like >> very proper. Yeah. Yeah. >> They're on the other side. They can't they can't afford to be associated with
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