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Let's Get the Real Truth About Barbell Brigade Closing

#hemp#enddate#shampoo#fence#fences
the transcript auto-captions · entered into evidence

0:00 and we've created thousands of things over the years so duffel bags boxing gloves shampoo so if you go to our warehouse like will'll be a whole row of shelves by the way I used the shampoo for years I'm very happy I'm very [Music] happy welcome back to careful boys today we have Gio Gio Jun obviously we haven't seen you in a minute I'm sure a lot been going on in your life so we're going to check in with Nick yeah thanks man I don't have anything else to check in you guys that's all we're going to do let's go no we did a us uh a video last time with Anthony about deep diving on kingas and we would like to do the same today about barbell foret oh ████ oh barara forget sorry like what's going on how's it

0:50 going very good we're killing it dude we're killing it so hard we to shut it down go let go I got you I got you I got you you take the lead on it I'm always here um yeah no no say it I don't know yeah we shut it down okay not a bit for real the whole thing shut down uh so our apparel supplements online so anything that's Ecommerce um that's been shut down the only thing that the only thing that exists now is the gym is the gym is the gym yes but what oh yeah that yeah so the gym is the only thing that now is left of barbell got it um yeah it's uh it was it was bittersweet for sure for me at least I can't speak on Bart's behalf but at least for me it's always been my lifelong dream to just Mom and

1:41 Mom hard so like slowly you guys have been seeing me like leave JK uh and then now it's it like I was slowly leaving barbell and now since we closed that for me the decision was always easy to just kind of like move on to the next chapter yes is that cuz there's plans for a second no bro I'm 40 we're done I know someone that was 40 more than you so 80 who who do you know that was 40 more well I I meant to say a couple years more but it just came out as 40 more years than you years that's the point but older than 40 that had children I just want to see ta baa and Leica my mom my mom had my sister in her 40s and my sister uh man I

2:31 don't she's not say from a medical perspective medically she just has more issues than I do and I and I don't know if medically or scientifically it's due to my mother's age I want to hear your theory what what specifically but I'm thinking that's what it is old like she'll have so like I don't have anything I'm not even allergic to anything um but she has like eczema yeah like she just has a lot of different are you saying people or allergic things are weak inherently weak well I mean that's what it means right yeah yeah I just found out I'm allergic to hemp no wayak how do you find that out well when you eat like granola and hemp and ████ like that on like little as bows and break out hemp seeds you broke out what do you like ████ crazy rashes I have funny ass phot to show you guys later bad but don't you get stoned all the time how how does that work no maybe it's cuz I stopped getting ston maybe my immune

3:22 system no no I was still smoking at time I thought the hemp was the male part and then the the weed was the female part the one you us smoke oh the flower right so the H is the awkwardly sitting oh what if I give you a hemp shirt would you be like ████ Joe I don't know let's try it though I'm down to try it I'm like always down it's like a for his birthday we should all just give them hemp ████ hemp cake hemp drink you know what that might ████ fight this is obviously a way better topic than barell Brigade and everything that you guys going through but yeah for sure you I think it might it might help me fight my you know become hemp anti Hamp guy I'm allergic to bananas no don't get mad at me I never met anybody allergic to a banana ban the actual banana or just the action of do you not like them because you're allergic so now you're just scared no I just don't like them cuz the the the

4:13 texture is it just the itchy or is it full on Boom like I get I look I I say it I get I get itchy and then I get a little red but it's not that bad that's nothing everyone has a little bit of something is this just an excuse so you don't look gay when you're eating bananas yeah break it off shake it that's saw that's how cool guys do it last time I saw Nick eat a banana he went all the way in and then he took a bite the trick is to swallow it so it doesn't hit so you get your mouth well you told me the trick is to relax your throat is what you said I never said that he said no he said do that with your thumb and then you could deep that's what he he told us i p the top of my gun n dude that's disgusting I don't know anything about deep throwing never done ever okay I actually knew that I've never done that ever so I had a feeling bar you were going to talk about this today so I was like I can't ruin the news I didn't watch any of your guys'

5:03 videos is that why you don't watch our ████ I want the freshest news I want to get real reaction realer opinions yeah we weren't going to talk about it until Steve brought it up and we love covering news like a week and a half later I mean we talked about it online what do you mean we weren't going to talk it's online every no no but here though oh why not it's a longer form I wasn't plan actually when I saw Gio on the email I was like we're going to talk about it yeah I saw that too that was pretty clear like oh Gio's going to be here we're going to talk about would we kind of brush over one of the biggest things we were more excited about the new taica OTR that's coming up later this year there's a taica OTR we need to do a uh updated a update one every year I think we should do a taica update he says he's on multiplication now so we're just going to do a whole time table thing dude this guy is a ████ I don't know man I don't know if you guys are ready for the ████ energy I'm going bring his basketball cards and his Pokemon cards he is by far you guys know

5:54 everything I've interviewed a lot of people in my life he's by far the toughest interview I've ever had he's rough man he's a tough inter terer than tulsy G but I'll be more prepared this time okay well good luck man I don't want to know anything about it should we bring it back to hemp or yeah let's how about other allergies Joe do you barbell Brigade guys come on I I try to bring it back to bar I'll bring it back how when you close all that down what what is that how does that happen what's the process for that it's a it's pretty uh lengthy process cuz you know when you start something like over the years you start accumulating a bunch of ████ that you actually don't realize you accumulated kind of like moving yeah and then so when you start closing it down you're like okay where are all the Loose Ends and then you're like holy ████ there's actually a ████ ton so one of the ones we just found out um so we're closing just the e-commerce side which is like the online so like what giio

6:45 said the supplements the training the apparel even though we're closing down I guess the ability to check out on there which is like a shopping cart we realized we actually have like a Shopify lease so for the next 3 years we still have to pay two grand a month for that website that's cool so we're like okay that's pretty cool that we still got to deal yeah that's pretty sick I'm so more overhead so there's that and then you have all a whole Suite of apps right like we used to have athletes so how do they track you know like Affiliates how are they doing so we have a whole Suite of different apps and analytics that we pay for so kind of like a Adobe suite where you got like Premiere Photoshop whatever whatever Shopify has his own thing so we're like holy ████ so the whole shutdown process will still probably like post the the end date will probably still take another 3 to 6

7:35 months before you rap for sure yeah it's like whatever you do with a physical business you know like shut off water electricity whatever and you got to move things into a storage you have to do that digitally wow so we have to do um now that it's done what's your least favorite thing you guys ever put out where you're like that ████ was ████ whack thank God that's over never want to taste that again oh I don't know you know you know just said you have your own PX though so like we were trying to shift Bard out of the creatives one year um and this was the year I had taica actually so I wasn't even in the company at this point and this is when we let someone else take on the creatives I don't want to and you know what I'm talking about the fence the fence shirt oh okay okay okay okay Nadem no definitely not de not no not him um so

8:25 we let someone else on the team take on the creatives and this ████ I was like what the ████ so the the designs were like fences and like I don't even know what the backstory on it was but it just looked so ████ up it's a great answer I was exp this like I just didn't even know what the guy that created the fence is like what the ████ I thought you going to be like sour worm uh powder never really tasted no so now that I know how spoiled we actually were cuz now we're trying other supplements just to kind of like move away from our own ████ cuz obviously it's coming it's coming to an end so the inventory is going to run out and like our supplements are ████ good like our protein they taste good was amazing and now I've tried other ones and I'm like dude I don't I think I'm never going to drink other people's protein like it's so you guys have like a whole cases of it you can put in your house and live so that was the blessing right

9:16 so that was one of the things as you got to steal your own inventory so as we were closing down and like as we were preparing for like what the phases of shutdown would be one of the biggest one is going to be your inventory right so we have like ████ hundreds and hundreds of SKS meaning different items right and with an item I'm talking about or skew I'm talking about like this shirt comes in extra small all the way to maybe triple X or whatever right so each one of these sizes is a skew within the design um and we've created thousands of things over the years so duffel bags boxing gloves shampoo so if you go to our warehouse like it'll be a whole row of shelves and because there's something that we made but maybe not sold out on that section might have like one one knee sleeve and so it's like just just not even a pair just yeah not even a pair just by the way I used the

10:07 shampoo for years I'm very happy I'm very happy what up guys thank you for watching us for so long if you like what we do please support our patreon Joe tell them what we have to offer so every week you get two videos one never relased director's cut and another one too hot for YouTube patreon only every freaking week you get that and you get access to our Discord where you can come chat with us and ask us questions that become episodes here because we're going to answer them and we're going to take it seriously and we want to give you the responses that you want so come stay connected with us join our patreon click the description below for full details like we've created all kinds of ████ so it's like even if we were to move so that's part of the actual physical process if we were to move we're like dude we have thousands and thousands of items where are we

10:57 going to ████ store this ████ this one knee sleeve yeah so that was the blessing right so we're going okay ████ like you can't really like do a marketing plan around this thing because it's like there there needs to be a definite shut off so you can't keep going like okay you guys want to buy this we're going to close though so at least that was our mindset we're like ████ what are we going to do like what are like there's no way we're going to sell this ████ out we're never buying clothes again for the rest of our lives you guys are sick we were prepared to do something like that sick as ████ dude for we were like should we take it to the gym and then do like a ████ give it away like should we leave like a thousand bottles of protein at the gym so this is where the blessing comes in um where we released this video talking about how we're shutting it down and people from ████ everywhere started

11:47 just saying like no you can't shut it down like damn this was like this made our like you know made us start lifting or whatever their story was and they wiped out our entire inventory saw um Within like not even 24 hours so we were like you guys had a Black Friday sale yeah better than any Black Friday sale we you guys should shut down more often yeah yeah I know that's why all these stores doing closing sales all the time fure stores their whole angle yeah this is just a sick ass marketing angle cuz you guys didn't actually close down people go to theore we got we got a new launch next month we're doing this new brand called uh gym Brigade we're starting gy dumbbell Brigade you're going to you're going to close every every month I always go to I always go to those furniture stores and I'm like you guys inspired the ████ out of me dude like so

12:38 going go out there grind 100% give it all you got yeah that was so that was like a I lost my virginity to one of your couches I ████ yeah me and my friends all had took turns with that couch that was a headache we're ready to take on where we're going to like ████ we're going to have to rent storage space probably spend like one or two grand a month just to put all our ████ in there ████ nobody wanted before we figure out what to do before we with an accountant to go like is any of this tax deductible how can we you know like report losses or whatever like it's it was going to be a whole like brainstorm nightmare um but because they wiped it clean it's almost as if we can go to like our warehouse manager person out and just go hey we're done yeah so that whole part thank you to you guys you guys showed up like ████ crazy um there was like yeah like 5 6,000 orders in like 24 hours which is insane we've

13:29 never never seen anything how come you guys took it off the online thingy when you guys made the announcement like all of your Merch online took it off yeah like all the clothes and everything no we just uh so we have the the website set to this like filter where as things sell out the items reduce oh so that way there's less clutter you know so if that one KN Le's gone the shampoo's gone the whatever's gone so it just keeps going down so pretty much like the last week like there was like two things three things which is super cool so it showed like it was like a A visual representation of how much love people were giving us cuz it was like a website of literally like one medium sports bra like down to ████ one or two things cuz that means it happened in like 24 hours cuz like I think Hannah saw the video like a day after she goes oh I'm

14:20 going to get something and she went on the website she goes what they're only doing it physically I'm like I think cuz I didn't watch the video I think they're doing an actual physical sale where you have to go to that location and buy everything but I'm not sure I don't even think Joe's watching this video I think they they're doing a bar he's like it must have been it must have been less than 24 hours she's like it's been less than 24 hours I'm used to it dude she's all like can you uh lit can you can you can you let Baro know I wanted this one and I'm all like you have their contact you can let them know she goes but it's not on their website I'm like then it's sold out I like the idea too that there's a there's a guy in the warehouse who's like got he's like the barbell he's he's Distributing all this ████ and he's just slowly putting himself out of a job every every product that gets shipped out he's like oh no but then

15:11 that's the last one oh no I'm done literally yeah he you know it's weird it is a a very weird experience where uh when you have a definitive end date cuz out of all my years and like business or whatever I've never closed a business so I don't know how that part feels so having a definitive end date and then the tasks you give to your staff starts to diminish very weird like and you know it's going to end so it's almost like a breakup but instead of breaking up right now we're going to break up in a week like the week of like people will hit me up like hey bar is there like anything last minute like you want me to design something last minute or I got some cool fence ideas bro is there like an email you want me to like are there any duties and I'm like cuz I think on their end they probably feel like ████ I'm still going to get paid the full rate but I literally have zero tasks dude our

16:01 team is so ████ so it it was pretty like like do I need you me to take just one more picture or anything and I'm like no there's nothing else to do dang that's a it's interesting it's an interesting feeling uh if I had to equate it to something it would be like when you leave high school like you know like that last those last couple of weeks of like high school oh last week of senior just ditching every ████ day like ████ it getting head in the ████ locker room hell I would have know I wouldn't know releasing goats on the field yeah yeah ████ like that it feels like that how what's that feeling like though what's that feeling like like you just leave and then you s for sure it's bittersweet um kind of like how I said in the beginning I'm just kidding um Joe P ATT did you do did you do this did you do this with your hat woohoo we graduated no cuz I was dealing with the ████ family death man oh

16:52 that's true that's true we could get to that can't get to that we have to check in with Nick yeah so let me talk about my SCH so maybe you could ask him that cuz I was like about to let it go and I was like oh ████ and I had to put it back on yeah what's cool is um bad timing no no yeah so no what's cool is we we've been in operation for 11 years wow and kind of like uh what was cool is like over the years kind of the weaker players dropped out so the last 3 years felt like you know the the show last dance where I was like this is we got a Rodman we got um our Jordan we got our Scotti Pippen we got Phil Jackson and so you got Pippen quitting on the team at the end no with the back injury no no no without that so we were so we were like we were crushing and we we ended up with our Dream Team

17:43 so even our final communication like on the software that we use it was very it wasn't like hey I'm out like where you know people you see them carry like their boxes or whatever and they go out of the office it was more so everyone chiming in hey like don't be a stranger this is my number I'm pretty sure we're going to cross paths professionally one day it was like yeah it yeah it felt like high school cuz it felt like that was our yearbook each one of us signing our yearbook like not not like I left Facebook and never going to see these ████ ever again it was more so when are we going to see each other again and everyone was trading numbers cuz we all communicate cuz people are like from everywhere like UK ████ whatever so it it's cool to see everyone just throw their numbers down and then like be very human on this professional like operating software which is cool you guys using slack it's called B Camp okay yeah I had a um and that ████ cost like 1,500 a month too

18:34 and that that's until next year may too so like our ████ cost probably still is like another so basically you have every variable you still have to pay for to run a business you just don't want to make the money doing it smart yeah I have I have a I have a I have a mutual friend we you think this through I think we ruined it I I have a mutual friend with Bart right and then um as soon as he saw the video he called me goes Hey Joe goes if I like put like 2 300K into it would you go in with me and take it over barbell wait barbell yeah and I'm all I'm all like no ████ no dude and not because I don't want to it's cuz like I think you guys did the max to what it can be and I don't want to get into anything where I they don't lift as much as you that's true that's another thing I actually lift a lot more but I mean

19:25 that's one thing though being an influencer is different from running a a dumbbell you know you got to be able to work you know it's not just about working out that's not you got to work out the business oh but um barbells I was yeah that made me go would you guys if anyone came with an opportunity would you guys revive it depends on the opportunity so I think the first thing is the the Northstar which is um us spending more time with family cuz as fun as it was building a brand it's crazy when a lot of your like manufacturers or even your own personal team is overseas cuz there'll be times like okay tonight is going to be um movie night with the kid and then boom 9:00 oh ████ there's this thing that comes in hey T watch this movie by yourself you know you got to address this fire because if the Fire doesn't

20:15 get addressed then your staff of 10 on payroll can't make their payroll or you're here to go watch like Tao's basketball game but then you're really on your phone the whole time doing things so there's a lot of ins and outs it's not like a clear 9 to5 you know so you'll stop stop hiring Filipinos overseas that's the next move yeah they got to be same time zone yeah um so I think for us it would have to be I think the part that's missing in our formula is we're really good at the creatives and The Branding part but we didn't really have any professionals on the business end so everything on that end was selftaught so I think the perfect scenario would be it would need to be a dream team of Professionals for all the seet guys so CFO CMO CEO coo and then also um where they have full full on cash injection where they can pretty much afford to make mistakes whereas us it got to like some like you know if you

21:07 don't test and take risks you can't really grow the company cuz you're always going to do it what's safe and then what's safe goes like this and most slowly Plateau cuz other people are going to innovate so I think that that is what we need someone with huge cash injection that is able to start innovating and then having a professional business side team and that way we know for sure that we can go okay cool then we can kind of treat it like a 95 and still kind of have the family and the brand that would be the I mean in a way though fen's guy took a pretty big swing and you guys just ████ on him pretty hard he took big swings and then sold the income that came in those months so we're like we need smart risk who a shampoo guy cuz that was pretty shampoo guy yeah he ruined my life I ████ hate that guy barbell shampoo hey what kind of fences was it was it like white picket fences no like the

21:58 ghetto fences oh like the chain link chain link fences yeah I was thinking more of a farmhouse fence picket fence is nice you know what's dope that ████ fence design was dropped maybe like 8 years ago and obviously there's stock of that because it's not a very cool designmore the last day people showed up and still bought that ████ so that the fence ████ is all gone too thank you here go they're all watching this video with their new Fen shirt like wait they don't even like it this one sucks no they're wearing it smiling like waiting for like oh they hate it oh they think it sucks so shout outs to everyone man you guys really like took took care of one huge headache and it supported till the end which was ████ insane I'm still waiting for my multivitamins dude still haven't gotten them you ████ order give it to ████ I got two M damn just

22:51 for your left one huh the wonky one I was going to buy something and then well Hannah was be on my behalf but what a rider dude what a to the end though you guys you guys are like you guys are lightweight retired yeah we are that's sick without the money part I think

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