0:00 so I can move to Hawaii you know I could justify that what would you really do in Hawaii probably start like a food stall or something like that like a food truck he doesn't doju he does fruit meelon andah no Fitness and he like hates black belt tahen they're like what does this have to do with The Branding so conf and then Bart's like this is actually pretty [Laughter] [Music] crazy it is the end of 2024 and now we finally had the fleeting opportunity to talk to not our bosses but our friends but also the guys who lead JK news our employers about our grievances we can now air our grievances okay you guys really ready to get un like fired when you're not working here this is going to
0:50 be a three-parter brother all right we're ready to go part one two and Nick has the floor for 60 minutes my grievances you're going to make a I left JK video it probably it'll probably you know probably not do that well but yeah I might no I'm not going to leave JK yet why you looking at me yeah looking at me dude my grievances my grievances with JK yeah yeah yeah yeah yeah yeah yeah um dude take it back let me start you go so we have been talking about leaving California for I I don't even know as long as I don't know 5 years six years maybe 5 years yeah 5 years today we're all doing a photo shoot outside it's going really well everything's going great we're all having a great day and we're doing promoting the new mer oh yeah check it
1:41 out we W Fe everyone this one's not new but it's still a really good design Tai ones and then we come to find out that the boy signed a new lease for California for five more years so we're like that's what's going on dude yep aw well I think if we didn't though the rent would have been ,000 more if if we go year by year lock it down so it was like okay do we do this ████ five more years make it cheaper or do we increase by a grand and make it a year but it's so is it committal non- committal for you guys personally though well I think it always makes sense to have something in California because there's still so many guests here in California so just like speaking prct atically even
2:31 if you want to be only in Vegas unless you have gu like money money like people AR going to or or view views right so if we're like Graham Stefan and the iced coffee hour I mean they still film here but I'm pretty sure if people had the opportunity to be on their thing they'll go I'll go wherever you're at Milwaukee I'll go right so we we don't we need that another thing is um or you just pay him for the travel for all that like Joe rogin yeah Joe rogin does that he pays them for the travel he like um takes care of all the travel so you just like show up you people should pay out of pocket for Joe Rogan yeah age he's number one right but he's like classy and stuff yeah so I think until we can do that it's really hard to
3:23 leave the headquarters here well no the headquarters is over here this is a this is a extended satellite place the headquarters in Vegas yes correct he misspoke mhm misspoke simple you hear that Ed misspoke the headquarters in Vegas Vegas Vegas Vegas Vegas is the headquarters that's all the top dogs are yep all right Nick now you can finally unload yeah I don't like Vegas I don't like ████ Vegas okay we're not going to go to Vegas that's why we should stay here so see see what I'm stuck with ████ move back why don't you like Vegas I got a Cali crew and a Vegas crew I'm stuck in the middle and we're going to start ████ beef okay yeah yeah you want to do that I want Hawaii but that probably won't happen no I won't do you really want to travel to Hawaii every every ████ I'll move out to Hawaii you know I would I would really bankrupt in two videos I would ████ love that
4:16 I wouldn't have to come here I fly her every two we we'll go to you Joe how about that we all ████ pack our bags imagine if we had a Hawaii Vegas and La studio and then we just roll I can imagine it I'm homeless on the street [Laughter] you actually go on a deficit yeah dude I mean I'm already on the bleeding Cutting Edge yeah and then our like accountant is like why do you guys spend 300 G's on flights a year like cuz it's tax deductible cuz it's tax deductible but I like how Nick instead me get r instead of telling everyone to stay in California Nick's solution here is going to Hawaii so I can move to Hawaii you know I could justify this there it is what would you really do in Hawaii like as a as a instructor I'll probably just have to you know probably start like a food stall or something like that like a food truck he doesn't do Hees trable
5:10 fruit melon andah do no Fitness because it's all it's all you know they do leing out there I I flip it on its head I do tahen I bring it out there and like hey it's black belt tahen like they're like what does this have to do with The Branding so and then Bart's likees this is actually pretty crazy I swear he's like he really happen hey you know what though if you find out the numbers of some what those fruit vendors make you'll be surpised seven figures I'm chopping around fruit and ████ like I'm selling fruit dude yeah no in in um in in Hawaii in Hawaii yeah yeah like by the ████ 134 yeah yeah yeah I want to do it the beach guys yeah I wish that I threw everything away JK included yep it's a 4H hour a day work and you just people pull up sell them a coconut
6:01 chop some fruit that's it you're a ████ millionaire dude me and Nikki we're on the beach in Miami like after we did that like Cruise thing we're just chilling on the beach in Miami and this guy comes up he's got like ████ I don't even know empanadas or some ████ and like margaritas it's like yeah no ████ we want that he's like cool 20 bucks for both and I'm like duh and that guy probably cleans up that's true oh man little Empanada sampler pack you know I I really don't want to be here anymore because of how I've been treated by the state yeah California so then you sign a 5 but I do I do it just for Nick thank you Joe for keep for thinking but also we signed it before the Ed stuff came through oh is that oh is that what happened yeah could have communicated that like I don't know I know but it's funnier to seem like we're impulsive and kind of crazy we actually signed the
6:52 lease maybe a year and a half ago maybe yes I think it kicked I I you know what I think it kicked in October of 202 not 2024 it's just my frame of timing is that's a lot yeah that's a lot of different information CU if you want to work out the timeline it's actually the that I think that was the last thing that Michael was uh oh wow if he was a part of that so that's how far CU it was like a three fourway conversation so he was sabotaging us it was the farewell Michael so if you could think back how far Michael has been here that's the that was the last time we just go by the the the bones alone of the all the bodies that he buried around here mhm can't give up this proper actually look at the Timeline he's a skin eater dude he's a seral k there's no bodies left over when it's with he looks just like the Japanese ████ cannibal he is the Japanese cannibal but he's a Taiwanese
7:42 one but I would I personally would like to film in Vegas more yeah I think it would be cool I think I agree with Joe this La is still the entertainment hot spot so I think it's important we keep going here but for me with my focus on one trying to be spend more time with family I think it' be way easier if I could shoot there and then I'll have to miss out on anything do you think it would it would help to shoot in Vegas if you had more power in this company um no that's not how it works he just waits for me to make all the decisions and I'm just like waiting for him to make all the decisions and then we get together and we go damn Steve has some really good ideas huh I mean I'm like yeah let's wait for him to actually do it smart smart and then that's kind of how it's been running got yeah it feels like that
8:34 yeah with the with the Vegas thing is that do you view it as like we start shooting in Vegas and then the same amount of videos are done per month that's a good question oh there's a lot of extra backend stuff we have to figure out um but I think it starts with like what do we want to do and then we kind of have to reverse engineer it so I have no idea but do you know at least if it's going to go on the same ch Channel yeah yeah yeah same channel you wouldn't call it just kidding news Vegas no with a Rebrand what what where's your head going with that cuz you're kind of brilliant no I know I don't know ████ about that all I know is that when he started saying about how people before used to make as many channels as they could to game the algo yeah that's a good way to we have like three four channels that have like million Subs to
9:24 that's just sitting there that we could probably change the name of mhm and call it like aqua but they're doing new channels yeah I think actually a new channel a brand new channel I think a brand new channel as a as a tester would be pretty fun to I also think that the algo was very favorable like back then for YouTube starting a brand new YouTube now sounds like a chore to get to 100,000 subscribers yeah probably and what if you guys did long longer form content in Vegas since like the crew is a little smaller in Vegas so when you guys have shooting would would that be a word that you guys could do that hey what's up guys just in case you have seen some of these lovely pieces on some of our gentlemen here these awesome Jade pendants or you may have seen the recent JK Adventure where we went to J Jewelers just remember that the sale is on now if you want to visit the J
10:15 jewel. you can even find some of the stuff that our guys have had and way way more the selection is huge so make sure to visit the J Jewelers and check out what they've got check it out let's go I'm just an opinion here but like I see the issue with if we do longer form content there but we still need to hit the goal and the quot of the types of content that we're doing here now then we still have to come back here to do that same amount of content whereas if hypothetically and again I don't know I don't want to talk out of turn here but if like we come out here twice a month then if one time we're shooting here one time we're in Vegas but we're doing the same quote unquote quota then that solves our current flow of operations but we just solve the time and distance part yeah but like Bart's saying the backend stuff picks up in Vegas now so you basically have like all the back end
11:05 stuff solved here like we have the editors we know people come here and take footage and then dissipate it right or what do you call it distribute it in Vegas you'd have to have that whole apparatus but then we have an answer right chat we do have that but because it adds on to the cost of a new operation out there yeah well even though it's like half the operation out here but there's new rent space and we're a different way because I know we have the HQ out there right but I would assume there's got to be something that picks up m in some sort of other way but but then at the same time because we're not driving or flying back and forth that gives us more space or time Equity to do more potentially out there you got to be spending an ████ to come here every every yeah but yeah I I mean I have some ideas you know I think like we don't have to stick to the same format we could create other formats we could and then if if everyone's in Vegas 2o
11:57 it's much easier for like the four of us us to go this should happened let's go real quick for 3 hours and then we might even be able to get more volume out that way so there's other opportunities when we're locked into this like every twice a week couple days we're so stuck to like what we can do yes but if it's like we have I mean that's remember like when we were shooting 7 days a week pretty much when we had these two other offices in La we were able to crank out so much more content so there's a lot of experimentation we can do when there access to each other I think that's one thing that's stifling us is like like we were finally able to live stream and and do that right and we might maybe be be be able to do that like whenever breaking news Okay Vegas team get together you know and then maybe I'm not there at the moment but maybe at least
12:48 three of you guys could get there you know or like we could form a la team and um make use of this space while you guys aren't around I mean there's still subin Colleen Nick you know everybody here and then we tested out a couple days ago with different cast members and stuff like that too so I think like there's still things we just need time to get together and like ████ around and try agre yeah but that would be pretty cool though if we have two spots um I mean we already have two spots but we could utilize the other spot I think it game changed especially when you came down cuz then having three of you guys there and maybe even Chad and or or Charlie or whoever like yeah I think that makes it a little bit more fun absolutely I I did have a thought I'm just I guess asking just for the sake of conversation but is there anything to
13:39 uh longer videos and then less videos it's all experimentation right cuz like once there's a machine that needs to be fed then um any time you create a new introduce like when we did the otc's there's the planning and then there to stockpile to make sure that it's not disrupted but it got disrupted that's where the Cod got ████ up all these things got ████ up because we didn't plan correctly for it out just so people know just so yeah out the closet out the Clos out of the closet the O OTC and we got to test something we haven't tested a new format in a while but those did really ████ well people wanted more of those um same with um when you guys did the I mean you did the recent one with drick um the the podcast format one over time yeah over it's ████ great
14:31 right uh but I think it's at the end of the day it does need to be fed by like a sponsorship or something so there's these kind of missing pieces of like we could get overtimes done but hey maybe we can find sponsorships specifically for overtimes and then we could keep doing that content yeah I guess I mean like instead of like this x amount of like otrs and I this getting super meta at like 20 minute videos versus like a less amount but they're like all 30 minute videos yeah so what are you saying we have to do that and then we need to beta test it that batch and then look at the monetization and then compare so it's just it's a process but it can't get done yeah yeah I I understand it's process I'm just saying like I feel like from a quality and maybe from like rcat like when it's a quantity thing like finding you're like
15:22 sometimes you're reaching down scraping the bottom of the barrel to find like an interesting thing to talk about both in like prompt questions and also news articles versus less things but like more interesting and then you talk about them more or you dive deeper we have moments where we don't have to just like end the video for the sake of it because again super meta ████ but I'm sure our fans appreciate this yeah I mean out of the closet was that test right and then maybe we can roll out with more of those that was a test but we still kept them the same length for the most part true yeah we didn't like have a goal to make him like a long except for Joe's I think most of Joe's went into like 25 Zone but it was really good stuff but yeah that's what I'm saying like more not being stct about it so you're you're you're saying like maybe stuff that's like 40 minutes or maybe stuff that's like 30 minutes or whatever over 30 but just like if we if it's hypothetically was a quantity or um
16:15 a certain amount of minutes we want to like provide to our amazing fans then it's like that's accomplished with less videos but they're all longer I know it's all testing I'm just wondering because no we're open to it I think the I think the it's like one it's like let's come up with the concept let's play around with it but two it's like how do you compensate the people that are doing it from the editing to the people that we might need someone there like Chad who on the live stream day he helped us record it right like it changes the whole monetization model like our editors like from a 10-minute video to 12 to a 15 to a 20 minute we get different rates so now we have to kind of like just pretty much do all the math and then that's kind of where it gets like oh it takes a little time to do that because um we also are taking a risk it goes up and it's like we see how much money that
17:05 video makes and then we see how much it costs and it just might not make any sense and that's where it gets like hard to kind of go from what's been working this is working we know what it's going to do we know how much it's going to make we already have a system for it we already have agreements in place right so then when you divert from that there's a lot of brain power and time that goes with like okay now it's not just doing a video video and testing that out how you going to make this feasible for the next years yeah yeah grievances about these guys have it dude stop well it's more it's not more grievances it's more questions cuz I think like I for a while like when we were having talks about doing a Vegas thing in my mind I felt like it was just the same thing but in Vegas right yeah I I don't know if that's the best yeah the same thing but in Vegas like like a
17:55 table setup all that I think I think you guys started this and you own this format and that's why it works but I think if you have a chance to make something new it should just be a new format the same way that like when you look at other channels that have evolved like David Alvarez for example but who's now doing the psych white social experiment type comedy ████ all the black tubers are doing balloon popping like everybody has a different thing they own now and you see people around those communties trying to catch up to them but nobody's trying to do this anymore because this is still yours and it's from before so like if you if you do this again then you're the only ones trying to catch up to yourselves if that makes sense I see but if you do something new then that's that's truly where you get new data I think and something fresh and something that kind of also I think like there's so many if
18:48 you don't really know about JK news there's more information about why it's bad than good if you were to Google cold and I think that's a problem I see does that make sense like because the most interesting ████ was the drama which kind of sucks SEO wise but then if you're just a random person looking up what are these guys about you're just going to find like oh they did this and it was messed up and they did that it was messed up because that's what people want to know and that has sustained itself so long and it isn't going away fast enough you know what I mean so like if you do something new maybe then you could just kind of have a hard reset on the reputation of whatever it is so you're you're you're proposing like brand new channel brand new name type of thing versus mov I think I I don't know I'm not proposing it but I think you have a good chance to do that like in the world were that successful doing it in Vegas would be the the moment of
19:38 doing that if that makes sense all I I got it all right for all right Vegas is going to be called magat talkie news and what we're going to do mag talk yeah yeah rhymes with it's going to be dance with right-wing talking points really good it's really good and I think we would do really really good dance Community just can't wait to break R but we got to we got to we got to dance and talk I think we should lead into the number one betas I don't know like the ver I don't know what the idea is whatsoever but in the scope of like if you're consuming uh I guess if you're consuming a lot of content right now you just start to see the pages like so many people are on and it's very different from where they started yeah and I think people would love to see that from you guys no I think that's pretty awesome um we've always created so many formats and
20:29 channels and new things you know I think like starting fresh in a new space and creating new things like I think that's going to be really fun and it's going to be fun for the audience to pitch me your vision for the new jk just pitch me one who cares who cares pitch you the let's just start throwing one out there yeah um well I don't know I just think of examples like I think of examples like like tiger Belly being similar to bad friends but not really you know and why did they make a new channel you know what I mean and it's still it's still Bobby Lee right but then the when people the real reason or the the plan the outside looking plan reason oh cuz there's always cuz there's always that too but then but then there are people that like one and don't like the other but he's you don't escape him either way but then there's a something with the you know I don't know what the difference would be but if we went to Vegas why would people want to see us
21:20 just in another city that doesn't look any different to them in a studio anyway yeah you know what I mean so well I inherently don't think it would be the same thing because of the people like it' be different but people are different here too and it doesn't really make that I think I I think I know what you're talking about it's the format right so like we had just kidding party and it was such a different format because the game it was the same people but it brought a different part of us cuz now it's a competitive Spirit there's a game around it whatever um JK films same people but now we have skits right so you're talking about changing up a different format because we have a new place and new face and maybe yeah so that like for example that could be like the streaming news Studio or whatever M and then we create a format around that um it's kind of keeping things fresh instead of having the same exact setup but it's
22:11 just in Vegas streaming news I meant sounds like a good idea if we could send up our ourselves by actually just posting like live news that's funny already I me if I was like if it was me by myself like I don't have an interest in doing anything by myself cuz it's kind of like act to me but like I would do something where it's cycled through not just like people as um as identities but when you watch a jubilee you don't really care about the people per se but the situations are in yeah what's Jubilee oh Jubilee does all the middle ground and they recently did the one where like Ben Shapiro that one got it yeah 30 it's kind of like how we just watch those those girls be rearranged it's sort of like that jubile and cut have have a different system where like the person that's in charge of it is like not someone you would
23:01 really see but they do social situations and they just like doctor these like predicaments and uh that feels like it could go on for a really long it's a really refillable gimmick and then people are copying that and the offshoots all the other stuff you see with white backgrounds are basically just offshoots of that format just done with a different voice so that's speaking to like jankier people honestly you know what I mean like it's just like a different thing kind of like how like our humor here is so Deen yeah it's like if we can be that voice in a different format to like uh just to freshen everything up I think that'd be really cool so but I don't know what is yeah I I get what you're saying it's like an it's like coming up we have our brand we have our voice we have like everything that we do it will do it will be done in
23:51 that style but what we got to do is find a new game to be played and I do agree cuz like I when I watch these shows right I'm like dude we could have done that with JK party we totally missed the train because that is our format and we were doing things like that and same with like divide the room that are like you got a bunch of Republicans and uh liberals like arguing and I'm like that's so JK news but we would have done it way more fun and we would have invited way different way right leaning yeah it would have been right versus right it was sick oh my God so sick but I think I think you're right it's like um there is it's it's a time to kind of shift and change and do some new exciting things I think that'll be really fun for 2025 just in the exact same way that you guys made this while you were doing skits you know how like you try it out yeah you doing JK films
24:41 and then you do like oh let's ████ around and do JK news so different so super like completely different format and then that ended up being like the big thing but you guys start with like ████ student desks too no yeah it was it was like a teacher in the front teacher that was like and then we were facing the host yeah so it was you know remember when um TMZ was doing that ████ where they would bring around the that's kind of like how I think we were looking at what made you evolve that to the tables it was easier to talk like this cuz everyone's face not seeing each other yeah oh yeah and then you're just like tables forever well I mean when we were posting JK news when it first started it was like three times a week or less yeah yeah and then people were like we want
25:31 more so we try to do like once a day and they're like we want more so we did multiple times a day and they just kept asking for more and more and more and then the algorithm was really nice back then four news channels true yeah but I think a lot has changed since then and um it's just still fun to like sit here and have conversations with you guys but I got so comfortable that yeah like I when I hear these exciting news things I'm like let's ████ do it right and then like I'm like oh but what's different now than before uh before this was our prime time every like 24/7 this is our livelihoods and then all these other side projects were actually side projects during Co everything flipped for us all of our side projects be
26:22 became our main thing this this was our thing we got together but what I want to do and I told Bart this too is that like I want to actually start removing myself from my other projects since CO's no longer a thing you guys are here I love this group you guys are way more ████ like exciting and committed and like ready to go what's unfortunate though is now it's all of our part times so everyone else has other things going on and then like we're coming together as like a relief and a break from everything else but what I would like to do is like this becomes the main thing again for everybody yeah I think that'll be really cool Anthony can stop uh promoting car lots and like like we can totally like do you want the same thing B I do but I think for me it's uh more I feel like the reality of things so like right now we're trying to figure out the
27:13 whole Ed situation navigate financially me and Joe haven't got paid from JK for 2 3 months now cuz we're just trying to like make sure everything like all payrolls covered all that stuff so to me there's kind of like a more operational Financial hurdle before you get to the creative hurdle cuz you can't really take a creative risk unless finances are covered right yeah so to me I see the reality of a few other steps that we have to do then also the scheduling thing which is pretty crazy like none of us are in one city are even in the same city or whatever and even in the past couple of weeks like even the way me and Joe are scheduling our meetings it's like can we meet this Tuesday cool and we can't meet Wednesday Thursday Friday Saturday Sunday the next time we can meet is the next other thur Thurs and the next other whatever so we just have it's just a it's almost like I wish
28:04 there was a way to get here is a plan and we just bang it all out but because of all the stuff that we have going on it'll almost be kind of like a stepbystep scenario while keeping tabs and knowing where we're trying to go but it's not like uh not like before where it was 100% JK and it's like the next 2 weeks we're going to hammer it down and we're going to get from A to Z and bang it all out you know I think the people who are eating our lunch are just doing News live you know what I mean like the people who are eating our lunch are doing News live and so I think that I think the future of JK news to me is as live as we can make this thing if I had to like give my honest opinion yeah it's that it's so conducive to where the world is like nobody the the news gets cold in 24 hours now or less in 12 hours
28:57 right like so to me it's like so obvious that if we go live like as much as we can like keep it fresh fresh fresh I think that that's kind of where everyone is right now yeah I think the tough part for our on our end is just the monetization model like like how do we pay people how do we do like set things up all that stuff like even the the election live stream was super fun and um and it was like thanks to everyone we all kind of like dat as a favor to the company like no one had a day rate or anything like that so it was that was like one easy thing to get off the table and just kind of like we're going to do this potluck for the potluck but once we start charging each other for the potluck it becomes a whole different thing and then how sustainable is this potl every single day or every single month becomes a whole another thing yeah so we just have to like have those meetings where we work out all the math or the venue rental of my my house or
29:47 venue rental exactly cheap though very cheap we're glad we thank God only place you guys can afford then if anything it for real why don't you guys in the comments below give us some suggestions and ask us I mean let us know too that would be really cool yeah seriously thanks
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