0:03 [Music] Welcome back to another episode of Careful Boys. I know you guys have never done this, but have you ever seen anybody flex their influencer status? >> Yeah, all the ████ time. >> Absolutely. >> Whether it was like to gain something, get a discount >> all the time. Well, really, >> I always do that for sure. I'm like, you know, JK News, you going to give me a discount? You know JK News? >> You hell don't do that. >> Stop it, dude. at the front desk of uh barbell, especially like lifter influencers, they'll be like, "Oh, I got like 10,000 followers. Think I could just get they pass through the gym." Happens all the time. And then the people that actually have millions, they just pay. >> Yep. >> They don't even care. >> What do you say to those guys that do that? >> I just I'm just looking through the cracks of the door cuz I have a front desk guy. And then they go, "Oh, I'm sorry. I know the day pass whatever is this much." >> Oh, so they don't say anything else
0:53 besides >> But you could see like a ████ sour taste went in their mouth like Like when I go to this gym, they always hook me up cuz I got 17,000 followers or whatever. >> I could watch videos of those guys getting rejected literally all day night and night. >> Feels good. >> It feels good. >> Yeah. >> I cuz tuber scum are so annoying. >> Yeah. >> And I've been around them for so long. I just love seeing them put in their space a little bit. >> Yeah. >> Just getting that little taste of like you don't matter that much here. Actually, >> I remember uh so David uses the Jumbi account >> and um he's getting all these influencers to come down and we give them like a gift card and like whatever they want to try on the menu >> and then so sometimes there'll be micro influencers that are like maybe 8,000, you know, they started getting a little following. >> Yeah. >> And then they'll be like, um, thanks for
1:43 the opportunity, but I think this is more for someone with a smaller following. >> Oh. And then we're funny. >> We're like, "How smaller can you get?" Like, you're at 8,000 followers. Like, >> you don't even have a K, bro. >> How smaller can you get? >> That's really funny. >> But I'm like, >> oh ████ >> And then it's crazy like the people that we have >> that are friends, millions of followers, hundreds of thousands, >> right? >> They just, oh, that's your spot. They'll come, they'll ████ record it. Hey guys, check this place out, whatever. >> They don't ask for anything, >> you know? And and I mean I get it like it's a job. You got to get paid for it, right? But to me it's it's so funny like people that have the bigger followings like they're not nickel and diamond you. >> Yeah. Like Keith Lee just goes buys the whole menu, >> waits in line like a regular person. >> Yeah. But most people I think are hella
2:35 grateful that you even give them the opportunity of like, "Hey dude, let's collab. You know, whatever you want on the menu, come grab it." Right. And then like Yeah. I actually like working with micro influencers at around 10 to 50,000 because they're so grateful that they're able to do something that they love and people are recognizing them and like we're like giving them free ████ free gift cards. Like we hook them up, dude. Like we'll be like, "Here's a couple hundred bucks gift card. You could use it anytime when you're when you're here. You have no obligation to promote whatever." >> Hundred bucks. Dang. >> Yeah. So, it's like for for us it's like I don't know. When I first started, I was just happy getting merch. Like, oh my god, we're sponsored. Like, they're giving us free t-shirts. That's ████ amazing. But then, I don't know what
3:27 gets into the minds of people where they're like, >> "Nah, man. You owe me like five grand for my 300 followers." >> Extorting restaurants is a different thing entirely. That's like so weird. We've had that too where people like or I could tell people how bad your place is. >> Exactly. The That's the story that so many people seem to have. >> That's ████ scum. >> Yep. >> I mean, I think the whole real point is to like never expect it so that when you're given something, it's like a gift. >> Mhm. >> Like if you get into a mentality that you have some sort of social pull that like you expect stuff like your life sucks. >> Yeah. And if you're a or like why wouldn't you want to just buy stuff from people that you support, >> you know, like if like I would promote a product and I would just pay for it cuz I just feel like if you believe in that
4:18 thing like why don't you just, you know, unless they like want you to do a full campaign >> with deliverables and then they ask you to like create content and that's a deal. But like I don't know. I used to not get this when I was a kid cuz I remember my mom would tell me that Oprah gets all this stuff for free. And I was like, "What do you mean Oprah gets stuff for free? She's got like a billion dollars." But now I get it. Like why does she get stuff for free? Because if she promotes it, their business goes next next next level. >> So like I didn't get that. So the micro influencers shaking down businesses, I think that's all scummy stuff. But I get why people at the top get free stuff like cuz it really helps businesses. >> Yeah. >> Yeah. Right. It's just like when the I think when I saw Funny People, you know that movie. And then uh Adam Sandler's character is like just like a depressed guy with a garage full of free ████ and he's like, "Yeah, if you want any of it, you can just take it." It's like it
5:08 means nothing to them. >> That's the irony of it, right? Like athletes are like, "When I don't need free ████ anymore, that's when I get the most free s███." >> Yeah, absolutely. >> But when I'm coming up is when I need free ████ and no one want to give me ████ >> Well, yeah. Once you're at that level, your attention to that free ████ is worth of really high value. Like the fact that you're even looking at it. Like when a a friend of mine who now works for Honda used to work for the lady that invented gifting suites. Do you know what those are? >> Like when you go to the Oscars or whatever, right? >> Yeah. So when you come to this tent and there's like a you walk around these tables and each of these tables has like someone trying to give you free ████ in order for you to like just take a snap a quick photo with it. And they'll always do it at awards shows at like um uh big events where celebrities are at. And that idea is freaking amazing. like just for a second of your time. You come in there and if you want this bag or this
5:59 gadget or this device in like bar less than a minute, you just pick it up and go like that. They snap one photo and you can take it. That's huge. You don't have to like get into that uh the contract or anything. It's just like, "Hey, just real quick if you got the time like you're passing through, you know." So then she used to let because my friend was working for her, she used to let us go in there all the time even though we weren't on the list and we could just take whatever he wanted and they they don't even know who you are or care. They just sort it out later. >> Yeah, cuz they already have thousands of bags ready. >> Exactly. Yeah. It doesn't even matter. But now that that idea is um is global. Like gifting suites are now like a thing when it used to just be this one lady's idea. >> Oh wow. >> Yeah. >> It's like Bart, dude. Bart has like a garage full of truff sauce. He's got truff sauce coming out of his ████ ████ >> and like doesn't even He's like, "You want truff sauce? I can give you like a ████ whole pallet of it." >> Yeah. >> Tall always sends it to me. But I think
6:51 when I look at these guys though, >> if they can get it at like 5,000 followers, good for them, right? Like if to me, I'm like, if you could get paid, if you get all that stuff and you don't need a big following and that's your grind, I'm not here to like knock anyone's hustle, but the way you go by it, I think that's what leaves a bad taste in a lot of people's mouths when they go, I don't like working with creators. >> Yeah, absolutely. They can't tell the difference between someone who just started and who's hella egotistical or someone who's like just in general like they just think we're all one. >> So like you can have millions of views and you can be a dick too, right? >> But also it goes the other way. Like you ever work with an advertising company or like some product or whatever >> and they're just constantly nitpicking your edit and like just every little note now
7:41 >> these guys love that >> and eventually you're just like just screw your company, screw your product, go ████ yourself, >> right? Yeah. Yeah. What about this one situation? This is like a a different incident. I can't remember if we covered on here or not, but it was it was pretty unique. Is this girl >> who um she was going to this this restaurant to do I think it was a Japanese restaurant or something. She was going to do a food review. >> Yeah. >> Remember that? >> And she was like um she's a like a lower uh number influencer. Not huge by any means. She goes in there to do this thing and then she overhears the owner talking to like the head chef or whatever about it and they're basically like the the head chef is like why did you why did you have her come here? She doesn't even have that many followers. Like my daughter has more followers than like started talking all this ████ and she could hear all of it. And then so you know she left the restaurant really sad. Made a video about like I can't
8:32 believe they like said all that stuff about me. She was pretty much innocent in the situation cuz she had prepared it. The agreement was there and everything. And then that head chef, the backlash was so big he had to leave the restaurant. >> Well, he was also he did not handle that well. Like the way he responded, he was a dick. Like >> sounds like a rude guy in general. >> Yeah. >> How how did he respond? >> It was like a fake apology, but also like >> after that there's something that he said or did that was like, "Oh, wait. You didn't really mean it." But there was like all this like he didn't handle the whole PR thing well. his daughter came out saying like she even was kind of like throwing her dad on the bus under the bus like >> Yeah. Cuz her dad put her name in that even though she didn't and she his daughter did have a lot of followers. >> Yeah. But she was like >> he's got his own issues and that's not my beliefs, you know. And then
9:22 >> he's just a proud father, but then he's in the food making business. He's not in the, you know, being nice to everyone. >> Right. Right. >> I think I think being entitled on both sides is weird though. like I have followers so you give me free food or I'm a chef, you don't have enough followers for me to give you free food. It's like it's just it's like weird on on both ends. >> It was just unfair because they had already she didn't come in there asking for it. They had already written a thing out. It was an agreed you're going to come in, you're going to eat, you're going to review it. And then he didn't know and was like who the ████ is who is she? >> That's kind of like kind of messed up. >> He should get mad at the marketing, not >> Yeah. Yeah. I think he was mad at the marketing, but he was saying it so loud. >> Yeah. And it was insulting. >> When I genuinely felt bad is when we were at the Thai night market and all these really nice vendors are giving us free Thai food and then I'm like this isn't spicy to me. Like cuz I felt bad
10:13 cuz like I don't want to slander them or anything. I'm just the king of spice. >> It was ████ spicy, Steve. I don't know what though. I was tearing up. >> Yeah. And I Joe's a ████ And I'm like, "No, it's actually ████ spicy." >> But and Nick Dunn was like basically dead. >> Yeah. >> Had to leave early. >> Yeah. But I just don't I felt bad. Genuinely felt bad cuz I didn't want to disparage the businesses. Like these are such nice people. >> But like the king is the king. >> Yeah. But I think if if you're doing that content for our audience, they know you're a freak. They don't >> they know it's not head too. >> They know I'm just sicko for it. >> They know you're like glazed with ████ through the years. >> Yeah. Yeah. Yeah. Yeah. Yeah. For sure. >> Hardened. >> Yeah. What? Just to make you gay.
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